ABOUT US
Purpose
To be a worldwide reference for the quality and attributes of our wines/Baigorri, as well as for the way we work with our environment and with people, leaving the most positive legacy with our activity.
Mission and vision
Vision: We aspire to place Baigorri on the world map, not only as a brand, but also as a symbol of passion, effort and excellence. Every bottle of wine we produce is a testimony to our commitment to these values. By choosing Baigorri, you join us on our journey towards a better and more responsible world for all.
Mission: As a united family, our mission is to be the best company FOR the world. We embrace consistency, respect and integrity in everything we do. Our passion for making original and excellent wines is matched only by our dedication to spreading conscious practices and responsible choices. We care deeply about the place and community to which we belong and value each person who contributes to our journey.
Our values
– Consistency: Ensure consistency in our actions and decisions, aligning ourselves with our core principles and long-term vision.
– Respect: Honour the inherent value and diversity of the land and the dignity of all those involved in our process, from vineyard workers to our loyal customers.
– Integrity: Maintain honesty and transparency in all our actions, building trust in our community and our partners.
– Passion: Necessary both to begin and to continue the challenge.
– Effort: The hallmark of our daily work and perseverance.
– Innovation: Combining avant-garde and tradition to achieve excellence.
– Family: The project unites us as a family and as a team.
These values form our management model and frame of reference for the daily operation and continuous improvement of our organisation, maintaining and protecting our integrity and reputation.
We also focus our relationship with our stakeholders:
· Prioritising quality in customer service through qualified, respectful and efficient personnel.
· Minimising the environmental impact of our activity, participating in initiatives that help us to include formulas for continuous improvement.
· Promoting responsible management of its supply chain.
· Strengthening and improving the quality of life of society, thanks to responsible behaviour and the promotion of responsible choices.
Hospitality, trust, respect and innovation are attributes that define, identify and differentiate us from other wineries.